Otter Fashion

Brand identity for Otter, a Portuguese contemporary eco-responsible clothing brand built around minimalist elegance and environmental consciousness.

We developed a visual identity that speaks directly to a values-driven audience — modern and refined, without losing the warmth that sustainability-led brands need to feel genuine.

The project included logo design and variations, a considered colour palette, a full typography system, and custom illustrations — including a brand mascot that we may be slightly too proud of.

Deliverables: complete brand identity — logo, colour palette, typography system, custom illustrations and mascot.